Privacy Policy

Who we are

East Valley Homegirl is a real estate brand run by Nikki Smith. We market homes, help buyers and sellers, and provide property guidance in Arizona.

Scope

This policy covers personal data collected on our site, phone, text, email, ad forms, social pages, and any tools we use to run our business.

We align with U.S. privacy rules, including California privacy rights and CAN-SPAM. If a local law gives you stronger rights, we honor those where required.

Data we collect

Sensitive data. We do not seek sensitive data. Please do not send financial account numbers, SSNs, or health data through forms or email.

How we use data

• Respond to inquiries, provide home search and sale services
• Schedule tours, valuations, and consultations
• Send updates, listings, and market insights you request
• Improve site performance and campaign ROI
• Detect, prevent, or address fraud or misuse
• Comply with legal obligations and broker policies

How we share data

We share data as needed to run the business. Typical recipients:

• Real estate partners like lenders, title, escrow, photographers, inspectors when needed to serve you
• Service providers for hosting, CRM, analytics, texting, email, scheduling, and advertising
• Compliance or legal authorities if required by law
• Successors in a sale or transfer of the business

CPRA We do not sell personal information for money. We may share limited identifiers with ad platforms for targeted ads. You can opt out in the Your rights section.

Advertising and analytics

We may use Google Analytics, Meta Pixel, call tracking, and similar tools. These set cookies or read device IDs to measure traffic and show ads based on your interests.

• You can use browser controls to block or delete cookies
• For Google Analytics, visit tools.google.com/dlpage/gaoptout
• For interest-based ads, see optout.aboutads.info and optout.networkadvertising.org

Text messages

SMS terms By providing your mobile number you agree that we may send you text messages about listings, appointments, and service updates. Message frequency varies. Message and data rates may apply.

• Opt out any time by replying STOP
• Get help by replying HELP
• We do not require consent to buy or sell a home with us

Email marketing

We send emails to follow up on your requests and share market updates. You can unsubscribe at the bottom of any email. We honor opt-out quickly as required by CAN-SPAM.

Cookies and tracking

Cookies are small files used to remember you and measure how the site performs. You can control cookies in your browser settings. If you block certain cookies the site may not work as expected.

Security

We use reasonable safeguards to protect data. No website or email system is perfectly secure, so please use care when sending information online.

Retention

We keep data only as long as needed for the reasons described above, to meet legal or tax duties, and to resolve disputes. When no longer needed, we delete or de-identify it.

Your privacy rights

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your data, and to opt out of targeted ads or sharing. We will verify your request before we act.

Identity check We may ask for information to verify your identity before we fulfill your request.

Children

This site is for adults. We do not knowingly collect data from children under 13.

International visitors

We are based in the United States. If you access the site from outside the U.S., you agree that your data may be processed in the U.S. where laws may be different.

Changes to this policy

We will update this page when we make material changes. The date at the top shows the latest effective date.

Contact us

Questions or requests:

• Email: [email protected]
• Phone: +1 480 848 2446
• Mail: Available on request